Interaction management is a term some companies use to describe a class of Web services that
support online relationships (called communities) and transactions between employees, customers,
partners, and suppliers. Services might include messaging and chatting, file sharing, expertise and
skills directories, and polling or rating services. Interaction management Web applications and
services are used to create low-cost customer support services, to help individuals find experts or
obtain peer consults, to create loyalty and incentive programs, to provide online collaboration
environments and opportunities, and to find services or knowledge recommended by other employees,
partners, and customers.
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This was last updated in September 2005
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